Councils to come up with 'trailblazing' plans to tackle childhood obesity

Councils are being asked to submit proposals for tackling childhood obesity in their area as part of the government's ‘trailblazer’ programme, in partnership with the Local Government Association (LGA).

The programme forms part of the second chapter of the government’s childhood obesity plan, which included the aim to halve childhood obesity by 2030.

Councils will be invited to apply to the programme and set out their proposals. Up to 12 local authorities will be supported to develop practical plans, and in spring next year 5 authorities will be selected for the 3-year trailblazer programme.

Chosen local authorities will be on the programme for three years. During that time they will be given expert advice to help realise their plans, as well as £100,000 per year in funding to support this.

Successful approaches to reducing childhood obesity will be considered for shaping national policy.

Steve Brine, Public Health Minister, said: "We know that when it comes to improving the health of local communities, local leaders are the real experts. We are looking for innovation, ambition and passion to tackle childhood obesity, particularly in deprived areas, where children are more than twice as likely to be an unhealthy weight.

"Our trailblazer programme presents a real opportunity to bring your ideas to life with the help of dedicated support and guidance. Your proposals will not only improve the health of children in your own communities but across the country by helping us to shape future policy on childhood obesity.

"Brilliant, innovative projects are already taking place across the country, but now is the time to share your views on what the barriers are and how we can go forward to tackle this issue together."

Councillor Ian Hudspeth, Chairman of the LGA’s Community Wellbeing Board, said: "Unless we tackle the obesity challenge, today’s obese children will become tomorrow’s obese adults, whose years of healthy life will be shortened by a whole host of health problems including diabetes, cancer and heart disease.

"This trailblazer programme is a great opportunity for councils to maximise their pioneering work to tackle obesity and health inequalities. We encourage local authorities to apply for this funding to tackle the obesity crisis, which is costing the NHS more than £5 billion a year."

 

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